Graphic design & deconstruction

The tate glossery defines deconstruction as;

A form of criticism, which involves discovering, recognising and understanding the underlying ¿ and unspoken and implicit ¿ assumptions, ideas and frameworks of cultural forms such as works of art. First used by the French philosopher Jacques Derrida in the 1970s, deconstruction asserts that there is not one single intrinsic meaning to be found in a work, but rather many, and often they can be conflicting. In Derrida¿s book La Vérité en peinture (1978) he uses the example of Vincent van Gogh¿s painting Old Shoes with Laces, arguing that we can never be sure whose shoes are depicted in the work, making a concrete analysis of the painting difficult. Since Derrida¿s assertions in the 1970s, the notion of deconstruction has been a dominating influence on many writers and conceptual artists.